Como Lake Cocktail Week is Ready to Shake the Lake

The seventh edition of Como Lake Cocktail Week will take place from 1 to 5 July 2026, bringing together leading names from the hospitality, mixology and food-and-beverage sectors across the Lake Como region for one of the area’s most anticipated summer events.

Staged during the height of the tourist season, the annual celebration is designed to showcase the finest local hospitality while welcoming visitors from around the world to Como and its celebrated lakeside destinations. Organisers say the timing helps ensure strong attendance and creates an exceptional experience for guests staying in the city and along the lake during the five-day programme.

For 2026, the creative theme will be books, inviting participating venues to blend literature with cocktail culture through a new collection of signature serves. Under the concept, each drink will become a chapter, a narrator or even the protagonist of a chosen story, transforming ingredients and aromas into narratives that can be enjoyed in the glass. The edition will also embrace low- and no-alcohol creations, reflecting the continued rise in demand for more inclusive drinking experiences.

Organisers have pointed to a range of literary inspirations, from Our Man in Havana, where the Daiquiri takes centre stage, to Glamorama, which references a blend of rum, tonic and lime juice as “the new drink of the century”. Other notable influences include The Long Goodbye and its celebrated Gimlet, Tender Is the Night with the Sidecar, and Eat, Pray, Love, in which a Negroni welcomes the protagonist to Rome.

The festival’s footprint will grow further this year with several new members joining the line-up for the first time, including The Lake Como EDITION, Palazzo San Gottardo Lake Como – a Radisson Collection Hotel, Palazzo Genazzini, Hotel du Lac, Silk Lake Como, Dare Cocktail Bar and Il Giardino al Lago.

With its combination of luxury travel, lakeside glamour and an increasingly sophisticated drinks scene, Como Lake Cocktail Week continues to strengthen the region’s reputation as one of Europe’s most stylish destinations for hospitality. The 2026 edition is expected to feature a packed schedule of events, collaborations and encounters behind some of the lake’s finest bars, where literature and mixology will meet in imaginative new ways.

To book your place, check the event calendar at: comolakecocktailweek.com

Photos: Como Lake Cocktail Week.

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